SILVARAA sells
Customers purchase jewellery normally, without a separate donation charge.
SILVARAA / IMPACT
A little shine can do a little good.
SILVARAA commits 2% of profits to support dog shelters.
OUR COMMITMENT
2%
01 / THE COMMITMENT
Small by percentage. Meaningful by intention.
SILVARAA allocates 2% of its profits toward supporting dog shelters. The commitment grows with the business rather than being added as a charge to customers.
WHAT “2%” MEANS
The commitment refers to 2% of SILVARAA's profits. It does not mean 2% of each customer's order value or 2% of gross sales revenue.
02 / HOW IT GROWS
The business grows. The commitment grows.
Rather than turning the commitment into a checkout add-on or asking customers to donate separately, it remains part of SILVARAA's own business model.
Profit is earned
The commitment is calculated from the business's profits.
2% supports shelters
That portion is committed toward supporting dog shelters.
03 / TRANSPARENCY
No checkout theatre.
Customers do not need to round up, donate separately or pay extra. The 2% commitment belongs to SILVARAA itself.
As the program develops, SILVARAA can share supported shelters and initiatives so the impact remains visible rather than becoming only a marketing sentence.
Wear something you actually love.
The impact begins with building SILVARAA responsibly.
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